March 28, 2011:

On Saturday March 26, 2011, First City Monument Bank (FCMB) Plc joined millions of people all over the world to observe the Earth Hour for the second consecutive year.

The Earth Hour is aimed at promoting the practice of energy conservation and emission reduction through public awareness, by educating and uniting people to realize the risks of climate change.

This year’s activity was observed across 5,000 cities, heritage sites, royal palaces, schools, cafes and corporations from all over the world, according to the World Wide Fund for Nature (WWF), the organizers of the event.

In marking the global activity on Saturday, all non essential lights were switched off at the First City Plaza located on Marina, Lagos between the hours of 8:30pm and 9:30pm, creating a sharp contrast to its usual brilliance as members of the FCMB community gathered to reflect on emission reduction and a cleaner, healthier planet.

This makes the First City Plaza the first iconic building to switch off for Earth Hour in Nigeria. Last year, FCMB became the first Nigerian bank to join in the global exercise.

FCMB’s Group Head, Corporate Communications, Mr. Kenny Aliu said, “FCMB as part of its Committed–to-Green initiative (C2G) has continued to lead the way in bringing attention to the issue of climate change and observing the Earth Hour at the First City Plaza has been a good opportunity for the entire FCMB community which includes staff, customers and friends to come together and contemplate the sustainability of the one thing which supports every known life – our mother Earth”.

In recent past, FCMB has been at the forefront of sensitization and advocacy campaign on the issue of climate change. The bank, last year in partnership with the British Council organized the first ever Climate and Faith Seminar in Africa, which attracted one hundred traditional, and faith leaders as well as policy makers from UK, Nigeria and all over Sub-Sahara Africa and; also collaboration with the Council to train media practitioners on the accurate reporting of climate change and environmental degradation. It has also in the last two years co-sponsored the Lagos State Summit on Climate Change.

Earth Hour was conceived by WWF and The Sydney Morning Herald in 2007, when 2.2 million residents of Sydney participated by turning off all non-essential lights. Following Sydney's lead, many other cities around the world adopted the event in 2008.

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